         DIGITAL MERCHANDISING ANALYST       Summary    Bring six years of experience across Marketing, Merchandising, Finance and Retail to help build strong cross-functional working relationships in order to enhance the profit and reach of Digital Marketing and Social Media to consumers.      Experience      Digital Merchandising Analyst     09/2014   to   Current      Company Name   City  ,   State      Report on sales trends and observations
 to influence merchandising decisions.   Apply search term reporting and 
SEO ranking results to improve overall website experience through 
navigation, category levels and product detail pages (PDPs)  Manage seasonal campaigns and ensure they are executed across email, social, affiliate, 
indirect retailers, and verabradley.com  Executes all omni-channel 
promotions on verabradley.com.   Manages the Digital Product Content 
Coordinator to oversee all onsite search, SEO execution, navigation, 
product attributes and search reporting         Digital Merchandising Coordinator     08/2013   to   09/2014      Company Name   City  ,   State      Managed data spreadsheets for product 
pricing, product and sku level data/attributes, and taxonomy.   Coordinated product descriptions and 
photography requests for each season's launch.   Supported affiliate channels, email marketing and creative team on product recommendations and photography   Merchandised and analyzed web product performance and identified action items  
          Payroll Coordinator     05/2012   to   08/2013      Company Name   City  ,   State      Managed time keeping system, worked directly with all managers on system or timecard issues
  Assisted and processed biweekly payrolls for various pay cycles  Trained 200 people on time keeping system and implementation of new modules
  Implemented 5 different systems for conversion, upgrading, and improvement
  Led training of managers and employees on new systems requirements and capabilities.         Education and Training        MBA: Marketing and Management   March 2017     Indiana Tech   City  ,   State      GPA: 3.8        Bachelor of Science  :   Business Management & Accounting   May 2010     Huntington University   City  ,   State      GPA: 3.35       Skills      Vendor Relations: Invodo (product videos), BloomReach 
(Merchandising Analytics), LoopCommerce (Gift Now), Olapic (UGC), 
Certona (Suggested Selling Tool), Amazon (Amazon A+ Pages).  Website Platforms: OCP (Site Manager), ATG (Oracle), Endeca  Professional Skills: Email Marketing, Merchandising, Retail Marketing, Product Analysis, Social Media Marketing, Management, Digital Marketing, Styling, Excel, Project Management, Campaign Management.    ​    