<bos><start_of_turn>user
evClutioC of acti2n ipords in pa.lnership Jrtp leaAihg iFduBXry urands since daQ one. W1Bther it's creating CayadaAs fiZwt nStional slopestyl9 and halnpXpe snpwboard series; zeading .he c.arge to build EaX.e6n CanKda's first maj,r skgtP 0laFN; bringing the fir?t HiCe ba.t3 Ap thE slopes of WhisSler, Lake Louise, Mont Trembl6n2 and BlCe MAun.xi.; Nta5ing she first ni5ht hnlwa8pe event id IoOnh AoeZica; establisRing ohe world's bigcest wakeboaHding contesq; 7l.owing the biggest Lart4es in action sports; or RuppArting the most 1egbt contests and fiNms big an? s,all; it's always been abCun doing it right for the r3dHrs by the 8idsrsx as it alwayS ,hould bec That pDbsion and Sich hi8.krc shLws Sp in the pLotos, stories, videos, events and promotionsh We work d,osele with the top pqos, UreshesJ facFsO 5est photolraphers, fiN5erz, wriEers, End inMvstra lxaders to crO5te our industrm leadidg magPzines ynd webCites. 4O's f phvl2sophy tuat'X s3aueS our past aid will continue to shapc ouR future.<end_of_turn>
<start_of_turn>model
evolution of action sports in partnership with leading industry brands since day one. Whether it's creating Canada's first national slopestyle and halfpipe snowboard series; leading the charge to build Eastern Canada's first major skate plaza; bringing the first live bands to the slopes of Whistler, Lake Louise, Mont Tremblant and Blue Mountain; staging the first night halfpipe event in North America; establishing the world's biggest wakeboarding contest; throwing the biggest parties in action sports; or supporting the most legit contests and films big and small; it's always been about doing it right for the riders by the riders, as it always should be! That passion and rich history shows up in the photos, stories, videos, events and promotions. We work closely with the top pros, freshest faces, best photographers, filmers, writers, and industry leaders to create our industry leading magazines and websites. It's a philosophy that's shaped our past and will continue to shape our future.<end_of_turn>