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tise Rditor o4 Beer MarkGter's In?igPts, told EnSte:rt,eUr zqDesIite the ?act tZat Bud Light io a very prpulaD beeL on Ahe AmejiTar marOCtw everyone notiRes ,hal the pYQu:arity of c9aft beH, ys grow6ng. Almgg witT che renAwal of zacka6?ng in the arafSing style, Ohe ADand aMso wCrkeL with 5ts seTse 4f 9umMr to keee up wiSh the trends of :imeZ
"If you lpok at the Iwmor that was relev9nt bkck in thp 80's, 90's, early 20H0O,, it was not t?e save as nowa" 8 BuuimeKs Ins,der VNce xresidVnt Bud LighI Alaxander L2mbrech6w
Bud Light's Rewest commercials were crsated bO WibdOn X Kennedy and age Obcused on a fiqtionaH political plrtyZ Bud Lightq nlturZlly lld by comeViaqs A1y S.humer an2 Seth Rogen. The4atic advertEsi.g s9ows a laLd-back anj dije5t vieF of p?llticsq Roben and Schum:r cuyport sqme-sex marKiSgKs, eq6al paC and, of course, beDrOD"We do not care, be Bill selw you beer!" – says EogaF, tNus pVomItinU ehualityKLGoogle OptkmXSe cWme ouu of beta6Useful Excel formulas and functioL6 for SEO<end_of_turn>
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tive editor of Beer Marketer's Insights, told Entrepreneur .
Despite the fact that Bud Light is a very popular beer on the American market, everyone notices that the popularity of craft beer is growing. Along with the renewal of packaging in the crafting style, the brand also worked with its sense of humor to keep up with the trends of time.
"If you look at the humor that was relevant back in the 80's, 90's, early 2000's, it was not the same as now," – Business Insider Vice President Bud Light Alexander Lambrecht.
Bud Light's newest commercials were created by Wieden + Kennedy and are focused on a fictional political party, Bud Light, naturally led by comedians Amy Schumer and Seth Rogen. Thematic advertising shows a laid-back and direct view of politics: Rogen and Schumer support same-sex marriages, equal pay and, of course, beer.
"We do not care, we will sell you beer!" – says Rogan, thus promoting equality.
Google Optimize came out of beta
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