THE NEW WAY is to buy furs at a discount ahead of the season?in August?Betting FIRST PICK of the market; having one's furs ready (at home or in storage) for the first cool day or for the first fashion occasion that demands furs.
FURS $10,000 WORTH of brand-new furs in the new Autumn fashions (established by Paris) are in the sale. We began purchasing and assembling them last May. We are still at it?as this is written more purchases are coming in.
Every fur guaranteed as usual, of course, and sold according to its actual name. After SEPTEMBER 16 all furs that remain go up to their regular price; the 25 percent saving is only for the sale.
The nations in the day to come. 