Covering a logo with your own and using the equipment in advertising
<p>Can I purchase a branded digital screen and cover the manufacturer's logo with my own; and then use the screen for the purposes of advertising my products, creating my own digital look?</p>

<p>The company I work for wants to buy 50 6' digital screens that have the logo toward the bottom border. They want to cover the logo with a Cruise line logo. Then we are creating the digital loop that will be shown on the screen, advertising products for sale. Is this ok?</p>

<p><strong>YES</strong></p>

<p>You are not re-selling the screens, just using them in an advertising display.</p>

<h2>No</h2>

<p>Deceptive and misleading conduct in trade or commerce is pretty much illegal worldwide. What you are doing is a textbook definition of misleading and deceptive conduct.</p>

<p>Passing off someone else's products as yours gives them a right to sue you under the tort of passing off as well.</p>

trademark commerce advertisements