created british branch commonly body text member old style regular roman style based design cut venetian printer called roman named publication small book poet based work worked printer time created period renewed interest printing influence executive printing historian followed previous faithful revival work reputation largely eclipsed created second eccentric design receive attention normal version creation enjoyed continuing popularity attractive book prominent users included library series released versions digital companies history regular roman style based called created designs cutting punches steel master stamp cast metal type printed works printing latin alphabet february venetian calendar book entitled book usually called short page text journey written young italian poet later cardinal secretary pope fully express character hand contemporaries preferred manuscripts classics literary texts distinction book hand dismissed gothic hand everyday hand main characteristics distinguished work earlier venetian tradition roman type horizontal cross stroke introduce style modern font designer described work breakthrough leading ideal balance beauty functionality style known roman france work inspired french onwards original capitals apparently books suggested 1920s high quality printing shown original volume created small pilot project printed mixture alternate characters experiment included lower case style capital letter flat capitals changing appearance slightly version print famous illustrated volume roman replacements capitals continued company equipment brought french created influence ucla maintain large collection printing described wholesale change press followed precedent popular france types rapidly spread western europe ultimately old style like fell use arrival geometric types eighteenth nineteenth centuries returned popularity later century arrival arts crafts movement released books printed type designed originally intended design today alternative condensed suitable small volumes based directly work work teacher written published writing manual true art excellent writing venice time text set presumably based publish self help guides learning read book model love letters imitated france appearing onwards influential type created time involved printing upright design imitated france influential twentieth century font designs history famous created influence executive printing historian design team factory surrey south london development took place following series printing technology occurred years breaking use metal type allowed punches precisely large plan drawings gave cleaner result historic master punches hand carved steel exact size desired letter allowed rapid development large range sizes addition hand printing superseded hot metal systems period popular competition allowed metal type quickly cast control keyboard eliminating need manually cast metal type slot place printing press need type stock cast type use wider range increasing demand varied preference mechanical geometric introduced eighteenth nineteenth century displaced revival interest old style developed change proved lasting time hot metal imposed new restrictions system restrictive order count number characters fitted line letters certain care needed produce letters looked spite interested history 15th century italian printing discussed topic correspondent italian based german printer correspondence wrote series letters discussing development described roman inspired writing script sculpture design executed highly experienced drawing office team led trained american engineer recruited german printing industry staff female cases recruited local area metal punches commissioned alfred nearly upright design based work considered companion deciding eccentric purpose created conventional design influenced sold design sold independently wrote memoir design looked best given sole possession page publicity team described fine showing desire avoid design eccentric normal metal type period companies font drawn differently different sizes modifying original design large letter approximate size points cited example modifications solid colour impression smaller sizes finer graceful tightly spaced design large sizes characteristics distinctive characteristics capital tail starts centre slight hook sides slightly letters subtle curves termination arm slightly upward outward push slightly forwards characters vertical right hand stems subtle curve left going stroke curved stroke lower right end flat horizontal stroke 1950s noted features included fine slab fine prolonged right meant especially example fine lines uniform width forming obvious curve leading main form letter reach cap height metal type includes capital long extended leg following leg suitable body text attempt strictly copy features renaissance printing instead blending twentieth century sensibility expectations contemporary design capitals right odd suggested result faulty casting type nonetheless copied french contemporaries revival declined follow recreated exhibition catalogue copy curving capital tradition greek letter versions described capitals composite design spirit type expansive type shortened right replaced conventional cut capitals sloped match lower case renaissance upright capital letters roman tradition bold invention contemporaries use bold type extremely solid providing clear contrast regular styles added lining upper case height figures text figures lower case height fifteenth sixteenth centuries suggests based developed related designed types inspired period italian printing roman eccentric irregular lines evoke feel antique printing remained catalogue known today seen iteration design concept mass market appeal taking basic idea design unlike appearance match sophisticated printing possible 1920s original working named book famous books latin alphabet printed roman capitals publisher planned create english translation named printer colleague preferred roman somewhat dismissive noted felt interesting recently unlike metal featured greek influenced curving head original licensed released font time drawn american book designer roman based slightly earlier period italian renaissance printing work venice called venetian style like comes loosely based work compared somewhat lighter structure particularly true digital titles classic editions particularly capitals lower case effectively different letter shapes created designs based renaissance printing considered based directly capitals delicate suit larger text size geometric inspired capitals drawn hot metal type era issued version include timeline renaissance roman development type follows years death death publishes venice rome possibly venice publish writing publishes writing manual time friend writes surpassed men age print pen beautiful types gone contemporary publishes rome apparently derived work war central italy disappears history killed sack rome dies venice appointed printer remains role death france centre industry influence work french replace old italian designs venice tradition capitals slope like lower case established 20th century 1910s style italian renaissance revived including releases based work roman based work develops font based remains obscure creates based work companion font initially independent existence develops releases based work texture considering releasing based work idea making default model releases matching set 1960s releases companies release versions reception popular book publishing particularly britain recommended style guide printing jobs history describes commonly closely connected cambridge personal archive went university death reviews writing anthology specimens great commented noted ability provide text extremely consistent colour helping remain popular book types release modern font designer commented born high precision technology service accomplished production skills honours spirit original exotic grace line new designs ostensibly new technology derivatives released separate named recently book slender caps display font alternate design book considered superior thicker suitable body text offering alternate shorter better spaced body text original early widely seen unsuccessful main problems cited lighter type colour original metal type failure reduced ink spread modern printing equipment addition digital based metal drawings creating font different proportions metal type point sizes books proportions digital font appear wrong failing match subtlety metal type released different optical sizes different print sizes future executive commented got slight panic letters looked like moment computer thinking writing letter complaint company sending wrong font checked slowly began realise recall originally designed metal type specimens texts saw set metal type text size images characters overlap knew metal cut designed separately size film composition digital face kind compromise having proportions designed reduction overwhelmed huge gap looked types western offset prints digital types use types originally designed hot metal looked light book expected book considered superior original continues offer advantages extra weights extra bold infant styles simplified characters resembling lighter appearance use printing equipment greater ink spread cross licensing meant sold range vendors low prices example obtained rights derivative original alternative upgrading additional features small capitals historical alternate characters version includes larger size versions delicate elegant design inspired major professional competitor created released intended unified design supporting roman greek range serbian features capitals support greek interpretation designs designed released larger height taller lower case letters print oriented influences profession intended particularly clear reading distance displays signage default font apple application explicitly influenced influenced released survey ranked popular modern fine printing designs similar inspiration number unofficial releases digital periods reflecting lack effective intellectual property protection unofficial versions released period alternate names example unofficial version named hat worn roman catholic clergy created east german printing concern outside reach western intellectual property laws digital period created version named intended small sizes version later created set characters remains trademark describe clones free open source open source designs based book developed use classical scholarship including greek hebrew freely available open font license unimpressed designer commissioned alternative books limited range styles languages called released publicly open source font named book september privately british airports highly adaptation years designed named sign bold high height london corporate font plan carving frontage yale face developed corporate font yale_university based work yale commissioned custom font carter member university faculty dissatisfied digital versions carter commented design yale_university printer initiated ran project liked idea face university printing earlier time useful precedent available exclusively yale students employees authorized contractors use yale publications communications personal business purposes distributed personnel pre digital period offered font inspired font ultra premium electric system intended producing copy enlarged small scale printing projects high quality office documents ultimately system proved transitional product displaced cheaper 1980s word general purpose computers
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