public relations mad men public relations season premiere fourth season american television drama series mad men 40th overall episode series written series creator executive producer directed originally aired united_states july episode takes place november advertisement agency started don struggling divorce agency partners concerned narrow breadth client base helped don coming sympathetic interview trade magazine attempts viral marketing stunt bring client unexpected repercussions don wife betty january jones struggling fit new family don encounters problems romantic life public relations heavily promoted weeks leading airing endorsement president obama product tie toys helping publicity expressed displeasure considered media revelation plot details journalists called objections public relations critically acclaimed television critics expressed series returned form airing episode viewed million viewers attained rating demographic according nielsen ratings plot don interviewed reporter declines speak personal life result comes arrogant published story fact senior partners lament effects bad publicity brought home sold special abc pulled client college friend nicknamed fires agency mention client interview agency narrow client base loss financially detrimental suggests don interview wall_street_journal don later comes idea regain account hires actresses fight grocery store plan goes fight turns real women assault ask don bail money don stunt carried points retain account don bachelor season divorce wife betty january jones roger sets date friend wife jane date expresses interest seeing don rejects sexual advances thanksgiving day don spends time prostitute betty problems fitting family new husband henry thanksgiving dinner family betty daughter makes scene complains food henry mother later privately expresses displeasure son new wife observing children clearly scared day don picks oldest children overnight visit don disappointed baby gene betty sent betty tells don kids returns evening house wait betty henry come return argument house don angrily reminds supposed month ago buy pay rent leave minor argument later sparks henry betty henry agrees don point betty leave time don different client asks help maintain family friendly image field common revealing tries sell pitch model breasts covered slogan built second floor representatives reject overly clients refusal acknowledge changing culture realities business ends throwing men meeting room leave finally agrees interview wall_street_journal episode ends don seen telling journalist story instigated formation having lane fire production public relations heavily advertised weeks prior broadcasting producers series entered cross promotional deal costume designer collaborated design clothing line inspired president barack_obama fan mad men sent series creator letter express admiration attention boosted release series dolls based characters toy manufacturer week prior premiere episode recurring cast member plays posed nude playboy screenings episode shown los_angeles california july days later square new_york_city hour televised nationwide estimated people appeared screening new_york_city designs costumes altered according reflect general fashion development changes mainstream pop culture 1960s interview san_francisco_chronicle teased characters office environment new_york different going london time progression costumes like real life press given advanced copies episode pronounced shocked considered review criticized episode review new_york_times expressing publication revealed information continued kind powerless bargain wanted press nice kind space pictures alternative share things press expect journalists write don disappointing public relations features references media music film pop culture phenomena engage humorous conversation subsequently refer dear john letter episode depicts growing acceptance bikini mainstream popular culture united_states 1960s reception public relations aired united_states july watched million viewers attained rating demographic according nielsen ratings total viewership increased previous season premiere town viewed million viewers contrast ratings public relations constant town likewise total viewership significantly previous episode shut door seat attained million viewers episode critically acclaimed television critics new_york_times opined cues hold promise coming season pivot story workplace mad men started best fresh start rat race series needs ign gave episode signifying amazing rating felt start season strong note writing clever beat start leading strong premiere quickly drops described mad men praise directed musical selection episode described excellent gave episode grade praising character development expressing confidence said person changed notably year drinks work like boys goes don like trance searches inspiration bosses tells gone far afraid creative sell wants credit idea encounters minor disaster way significantly standing don turn fiancé hears later provides devastating mixture admiration reminds don desire happy similarly james_poniewozik time praised performance come long way fanatic felt public relations fantastic episode asserted great start fourth season mad men conclusion gave episode stars wall_street_journal journalist opined episode little bit love mad men wrote huffington_post series got cracking start public relations similarly news found good episode promising restart considered disappointing season
Public Relations (Mad Men)