Category Archives: Labels & tags


What are the new rules for food allergen labeling?

food labeling information

Since December 2014, new rules apply for food allergen labeling. Labeling rules in European Directives ensure that all consumers are given comprehensive ingredient listing information and make it easier for people with food allergies to identify products they need to avoid. The new regulation introduces a new requirement for allergen information to be provided for foods sold non-packed or pre-packed for direct sale. Discover the new labeling rules for food packaging …

Creating a brand identity with your logo

Logos are great to create a brand identity. As such, they help build customer loyalty and contribute to brand awareness. Learn more here!

Logos come in all shapes and sizes, yet they all serve the same goal: to help shape brand identity and trigger brand awareness of consumers. Evidently, logo and package design are firmly intertwined and one cannot exist without the other. In this article we’ll go over the attributes of a great logo as a brand identity building mechanism. Learn how to create a brand identity with your logo!


Check out this amazingly effective product name and label design


Improve your product label design with these tips

Discover the secrets of product label design


Why gluten-free packaging is important

gluten free packaging


The road to product label design success

product label design
