What mobile ad company founded by Eric Litman was acquired by a British multinational advertising and public relations company?
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Eric Litman Eric Austin Litman (born August 1, 1973) is an American entrepreneur and angel investor. Litman co-founded Proxicom, built Viaduct from a one-man shop through a merger with the Wolf Group, and was the founder and CEO of Medialets, a mobile ad serving and advertising analytics company acquired by WPP plc.
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WPP plc WPP plc, (Wire and Plastic Products) is a British multinational advertising and public relations company with its main management office in London, England, and its executive office in Dublin, Ireland. It owns a number of advertising, public relations and market research networks, including IMRB, Millward Brown, Grey, Burson-Marsteller, Hill & Knowlton, JWT, Ogilvy & Mather, TNS, Young & Rubicam and Cohn & Wolfe.
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Walkers (snack foods) Walkers is a British snack food manufacturer mainly operating in the United Kingdom and Ireland. Walkers was founded in 1948 in Leicester, England by Henry Walker, and acquired by Lay's owner, Frito-Lay, a division of PepsiCo, in 1989. It is best known for manufacturing potato crisps, and other, non-potato-based snack foods. They hold 56 per cent of the British crisps market.<ref name="bbc.co.uk/food"> </ref> The Walkers site in Leicester is the largest crisp production plant in the world, producing over 11 million bags of crisps per day and using about 800 tons of potatoes.
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Dex Media (Dex One) Dex Media, Inc. was a print and interactive marketing company. It was formed in 2002 by a consortium led by The Carlyle Group to acquire the operations of QwestDex from Qwest Communications International. The company went public in 2004 and was acquired by R.H. Donnelley in 2006, which became DEX One in 2010.
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MSLGROUP MSLGROUP is a public relations (PR) network of companies. Specialists in strategic communications and engagement, the company is part of the French multinational Publicis Groupe. It evolved as a merger of Publicis Consultants and Manning Selvage & Lee (thus, the "MSL" in the name).
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TalkTalk Group TalkTalk Telecom Group plc (commonly known as TalkTalk Group, trading as TalkTalk) is a company which provides pay television, telecommunications, Internet access, and mobile network services to businesses and consumers in the United Kingdom. It was founded in 2003 as a subsidiary of Carphone Warehouse and was demerged as a standalone company in March 2010. Its headquarters are in London.
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Leo Burnett Leo Burnett (October 21, 1891 – June 7, 1971) was an American advertising executive and the founder of Leo Burnett Company, Inc.. He was responsible for creating some of advertising's most well-known characters and campaigns of the 20th century, including Tony the Tiger, Charlie the Tuna, the Marlboro Man, the Maytag Repairman, United's "Fly the Friendly Skies," Allstate's "Good Hands," and for garnering relationships with multinational clients such as McDonald's, Hallmark and Coca-Cola. In 1999, Burnett was named by Time Magazine as one of the 100 most influential people of the 20th century.
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AppLovin AppLovin is a mobile marketing platform. The company was founded in 2012, but operated in stealth mode until 2014. AppLovin is headquartered in Palo Alto, California. In September 2016, it was reported that AppLovin had reached an agreement to be acquired with the Chinese private equity firm, Orient Hontai Capital, for $1.42 billion.
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Digitas Health Digitas Health is an interactive marketing agency catering exclusively to healthcare and pharmaceutical companies. The company was founded in 1990 as Medical Broadcasting Corporation and became a unit of Digitas in 2006 as Digitas Health. In 2011, the agency became independent of Digitas, and integrated into the Publicis Healthcare Communications Group (PHCG), the world’s largest healthcare communications network. PHCG is part of Paris-based Publicis Groupe the world’s third largest communications group, second largest media counsel and buying group, and a global leader in digital and healthcare communications.
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Telecom Italia Telecom Italia is an Italian telecommunications company headquartered in Rome, which provides telephony services, mobile services, and DSL data services. It was founded in 1994 by the merger of several state-owned telecommunications companies, the most important of which was Società Italiana per l'Esercizio Telefonico p.A., (known as "SIP", from the earlier "Società Idroelettrica Piemontese"), the former state monopoly telephone operator in Italy.
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The Independent The Independent is a British online newspaper. Established in 1986 as an independent national morning newspaper published in London, it was controlled by Tony O'Reilly's Independent News & Media from 1997 until it was sold to Russian oligarch Alexander Lebedev in 2010. The last printed edition of "The Independent" was published Saturday 20 March 2016, leaving only its digital editions.
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Taxi Media Taxi Media is a taxi advertising company based in London, UK. On 1 September 2011, Taxi Media was acquired by VeriFone and now operates as VeriFone Media. It was previously owned by Clear Channel but was acquired by Taxi Promotions in 2009 for several million pounds.
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CSL Mobile Limited CSL Mobile Limited (), formerly known as "PCCW Mobile HK Limited ()", is an HKT subsidiary, which operates mobile network brands of "csl", "1O1O" and "SUN Mobile" in Hong Kong. CSL was Hong Kong's first mobile communications operator established in 1983, and also the first network to launch the world’s first dual band 4G LTE network with DC-HSPA+.
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Rothmans International Rothmans International plc was a British tobacco manufacturer. Its brands included Rothmans, Players and Dunhill. Its international headquarters were in Hill Street, London and its international operations were run from Denham Place, Denham Village in Buckinghamshire. It was listed on the London Stock Exchange and was once a constituent of the FTSE 100 Index but was acquired by British American Tobacco in 1999.
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Cambridge Display Technology Cambridge Display Technology (CDT) is a technology company with head office in Godmanchester, England. It was the first company spun out of the University of Cambridge ever to go public. It was subsequently acquired by Sumitomo Chemical for about $285 million in 2007.
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Truphone Truphone is a global mobile network that operates its service internationally. It has headquarters in London, and offices in Australia, Germany, Hong Kong, Philippines, Poland, Spain, the Netherlands, Portugal, and the United States.
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Reuters Group Reuters Group plc was a British multinational media and financial information company headquartered in London, United Kingdom. It was acquired by The Thomson Corporation in 2008, forming Thomson Reuters.
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Sendo Sendo was a British manufacturer and supplier of mobile phones founded in 1998 and based in Birmingham. The company went into administration in June 2005 and its technology was bought by Motorola.
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TripleLift TripleLift is an American multinational technology company, whose platform specializes in enabling and optimizing programmatic native advertising capabilities. TripleLift was founded in 2012 by Eric Berry, Ari Lewine, and Shaun Zacharia.
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24/7 Media 24/7 Media, formerly 24/7 Real Media is a technology company headquartered in New York City and 20 offices in 12 countries, specializing in Digital Marketing. It provides new type of digital technology marketing solutions for publishers, advertisers and agencies globally. It was formerly listed as "TFSM" on the NASDAQ stock exchange. The company was purchased by WPP plc in 2007 for $649 million. David J. Moore is the Chairman, Founder & CEO. He also served as chairman of the Interactive Advertising Bureau. In December, 2013, 24/7 Media announced it would merge with GroupM subsidiary, Xaxis.
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ExoClick ExoClick is a Barcelona-based online advertising company, which provides online advertising services to both advertisers and publishers all over the world via web, mobile, tablet and smart TV. ExoClick's customers include advertisers, advertising agencies, traffic distribution partners and publishers.
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Cable &amp; Wireless Worldwide Cable & Wireless Worldwide PLC (informally Cable & Wireless) was a British multinational telecommunications services company headquartered in Bracknell, United Kingdom. It was formed in 2010 by the split of Cable & Wireless plc into two companies, the other being Cable & Wireless Communications.